To have a successful music career, you need over 1,000 devoted followers. When you're initially beginning out, attracting those initial few passionate supporters are so important to creating momentum —it can seem extremely difficult. The global music market is about $48 billion, and the US music market is around $15 billion.

How to get more music fans? There are countless methods to increase the number of music followers who listen to your song, but ultimately it will depend on how committed you are and what combination of strategies usually works for your music career plan. True music fans consider their favorite songs or artists parts of their personality, a feeling of community affiliation.

Not Every Fan is the Same

The most vital point you can make is to understand your following's makeup before we discuss any specific recommendations on how to grow a crowd and market your music.

The dilemma is this. The same folks DO NOT make up your fandom. Your support base is divided into a triangle of three main types.

Promoting your music means being active and engaged with the community you want to reach.

The Sleepers

One who once started following you but lost contact with you over time doesn't see your uploaded content frequently but remains a follower and is referred to as a sleeper. It's your responsibility to rouse them awake with compelling social media-appealing postings.

The Ambassadors

Ambassadors are music fans who support you, listen to your music, and tell their friends about you but cannot attend events or buy stuff.

They do improve your algorithm on Facebook, Spotify, Soundcloud, Twitter, Instagram, YouTube, and all other social media platforms. It's your responsibility to keep them satisfied with fantastic new entertainment and material.

The Monetizers

These are the real pinnacle. These music followers will most likely buy your merchandise, concert passes, and subscriptions to get your music heard. Remember that getting in front of these individuals is typically the most challenging and costly process. That is why you require the contribution of these groups to get you where you want to go.

Get Feature on Relevant Blogs to Enhance Exposure

The most difficult task for artists is getting their music noticed. Submitting your music to blogs is a good marketing method and attracts new listeners. Music blogs are the starting point for most of your audience when they are seeking out new or top songs of the day. It’s time for you to get active and reach out to music blogs, ASAP.

Your visibility and credibility will grow, and new prospects will present themselves with the assistance of a music blog. Nevertheless, getting your music recognized on a blog is difficult. — particularly with so many new bands vying for attention. How to get more music fans? How can you then upload music to a blog get your music heard? Besides music blog submission platforms such as SharePro, you must do the hard work yourself. Furthermore, where can you locate the blogs that will promote your music? The list of requirements for landing a feature on a music blog is broken down in the advice below.

How to Gain Music Fans Following?

1.   Gift Something

You've probably seen offers for free books, blueprints, worksheets, and workshops all over social media; this is a tried-and-true business strategy for internet startups. So, as smart musicians you should also apply this tactic. Why not give out a free beat/instrumental to gain new followers (or perhaps clients) if you're a music producer, for instance?

With a small budget, you can advertise on social media to entice users to grab your free beat in return for their email address. Work with email platforms such as Mail Chimp to make managing your mailing list automatic.

Once you get their email address, you may push them for exposure, such as a follow on social media, music purchases, beat purchases, collaborations, or even hiring you for a particular project.

2.  Make a Compilation Album to Get Your Music Heard

A record that includes songs from several performers is known as a compilation album. Fewer artists offer multiple songs, or each artist contributes one song to the CD. Moreover, a mixtape appearance on other people’s projects works just as well. Use the reciprocal rule to your advantage, where you provide your music for free to their mixtape and then recruit some of those artists to your album or mixtape in the future. In the end, you are borrowing their fanbase and giving them a chance to peep your style to see if they are interested in becoming a loyal fan.

If you are searching for how to get more music fans, here's how a compilation CD may help you spread the word about your music:

1. All parties can split the cost of producing, manufacturing, and distributing the album. This results in your song riding the wave of exposure the compilation album attracts from the diverse fanbase the album artists have, and all for a fraction of the price of your own album.
2. You market your songs to new music listeners, in addition to your own, who listen to other artists and may get attracted to your voice; there are chances that they click on your channel name, search you online, and start listening to your other songs. For instance, if you add ten artists to your album, the number of individuals who hear your song can rise roughly by a factor of ten.

The compilation CD can be offered for sale or as a bonus to listeners who purchase your record. It’s a clever technique to get your music heard and encourages potential buyers who may be on the fence about investing their money into an artist they’ve never heard of before. Additionally, you may offer free to anyone who purchases a ticket to watch you perform live. Not directly profiting from the sales of the compilation record is your aim. Utilize it to promote other facets of your music career.

3.  Leverage Social Media Appropriately

Maintaining an active social media presence is crucial for selling music in the digital era. Social media is the best approach if you are interested in how to get more music fans and to do so for free. Use social media platforms such as Instagram, Twitter, YouTube, Facebook, SoundCloud, MixCloud, and others as a fantastic way to stay updated on trends and develop your brand.

While marketing your own or an artist's songs and creative work simultaneously, it's crucial to maintain a balance of both communicative and entertaining material so that folks don't get bombarded by boring, stale, or reused content. Right now, both Twitter and Instagram are the platforms you should use most (with TikTok gaining ground). Regular updates include images of studio work, videos of performances, artworks, trials, insights, trips, gags, and more. Think of social media as a publicist that you don’t have to pay for.

If you're looking for some strategies for getting your song on the radio, you might want to checkout our blog post: How to Get Your Song Heard on the Radio.

However, be aware that you are one of many that are using these platforms for promotion so you must be exciting, original, engaging, and have a purpose on how you’re going to monetize your social media audience.

Knowing your audience is a major aspect of music promotion. Get to know your fans.

All of these will assist in filling your channels with the material your audience will be interested in seeing and to get your music heard. Make sure to utilize the relevant keywords and hashtags in your postings so that you may reach a wider target audience and be found by new people. Being as approachable as possible on social platforms is a good idea since music followers desire to engage with you.

Prepare your articles and material in advance so you can create a plan around your announcements, tweet about your favorite musicians, and participate in the lively discussion taking place in the social media realm. Remember to keep your channels, profiles, and platforms in top shape with high-resolution photographs, press shots, functional links, and similar (if feasible) social identities to ensure that the most active music fans can discover you quickly.

4.  Act Naturally: Be Human

SPOILER WARNING: This discourages people and reduce the chances to get your music heard! ⠀

“Hey, check out my song." <- Don’t do this.

If you want someone to listen to your music, don't force them. It is the secret to success in the tricky business of releasing music. Do something for them, don’t be pushy, ask them if they are interested in hearing new music. When all else fails, start with a question, never force your way into their DM’s without giving them something of value, however small it might be. You’d be surprised how far a simple compliment about their profile might enhance your chances to get them to check out your music.

Gaining an audience is more than simply a blatant self-promotion on social media; it also involves you, your appearance, your songs, your narrative, what you represent, and how you interact with others. It's all about feeling.

On social media, be more engaging and relatable. Be honest. By slipping into their direct message, it won't do any good to urge someone to hear your new track on Soundcloud.

There is no link, connection, exposure, or justification for them publicly supporting you as a singer or your music.

Music fans like hearing about adventures and interacting with others who share their interests. Keep in mind the feeling of group belonging, one culture. The quickest way to discourage individuals from adhering to your vibe is to make weak attempts to market your music and generate a fanbase.

How to Get More Music Fans? Conclusion

Putting these strategies into practice will expand your music fan base. To keep and expand your fan following, you must interact with them constantly. Additionally, maintain consistency if you wish to get exposure and stand out from the crowd and keep your followers' interest.

Give your audience a regular treat or something they can look forward to. Finally, think creatively and unconventionally. Discover what your audience like, and then play around with it. The final word is start, get busy and don’t wait. I’m glad you found my article, but now it’s time to put your skills to the test and get yourself out there.

I can’t wait to see your results!